Goals, growing & glowing.

We're all in search of that flawless golden glow. Sometimes awarded by hours in the sun, or sometimes it's simply gifted to us by the company of someone that's truely radiant.

We got the chance to chat to that special someone: Meet Elle Ferguson –influencer, entrepreneur, and founder & creative director of her own tanning brand, Elle Effect. Here's a quick insight on Elle's self-care routine, and beauty must-haves.   

Firstly, we were so excited to have you! You’re a fashion icon to many and a successful business woman, but what we love most is your kindness and personality —and that shines through your images and through your business. Do you think attitude has a lot to do with your brand, Elle Effect?

What’s the first thing you do when you wake up in the morning?

What are you listening to right now?

What’s your process for putting together an outfit?

What are you working on right now?

When you go away what do you always have in your makeup bag?

Having a busy lifestyle, how do you practice self-care and what's your favourite way to use your Base Camp Beauty Gua Sha?

What are 3 beauty products you just can't live without?